Sony isn't known for rolling out the red carpet when one of its phones arrives Stateside, although that's partly because US carrier-endorsed versions are few and far between. It clearly sees the Xperia Ion as worth the five-star treatment: the company is starting a rare TV ad campaign to pitch its 720p wunderkind to an American audience that might not have noticed the Ericsson badge going away. As you'd expect, the pseudo single-take spot ends up being as much a vehicle for pushing other Sony projects as it does for the Android phone in question; we hope you don't mind getting a brand overdose.
Engadget , Sony kicks off an Xperia Ion TV ad campaign for the US, meets your daily explosion quota (video), Sony kicks off an Xperia Ion TV ad campaign for the US, meets your daily explosion quota (video)
No comments:
Post a Comment