General Motors may push to soften Cadillac design language for the Chinese market, according to Reuters. GM CEO Dan Akerson plans to bolster Cadillac sales in China to meet current US levels by 2015, which may mean the Crest will abandon the sharp lines and aggressive angles of the its current stable. The report suggests Chinese buyers are more at ease with smooth lines and plenty of curves thanks in part to the concept of Zhongyong. The Confucian ideal stresses harmony over conflict and permeates Chinese society. The minds at GM seem to recognize that trend, and are keen to take some of the bite out of forthcoming models.
Autoblog , Cadillac design to go soft for China?, Cadillac design to go soft for China?
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