Wednesday, October 19, 2011

Industrial designer Brooks Stevens examines the effect of WWII on auto design... in 1942

Industrial designer Brooks Stevens examines the effect of WWII on auto design... in 1942

The wartime focus was on sacrifice to feed the hungry furnaces of industry churning out tanks, armaments, ships, and aircraft, and that likely colored Stevens' opinion that Americans were going to lean toward smaller, more efficient vehicles. The explosion of ever more gaudy designs throughout the 1950s was likely a result of the austerity required to stamp out fascism. Stevens did understand the civilian appeal of the Jeep, and rightly suggested that it would make the transition to desirable consumer vehicle.

Autoblog, Industrial designer Brooks Stevens examines the effect of WWII on auto design... in 1942

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