These days, when we talk about figures, millions hardly inspire any kind of imagination any more. Billions, now there's the word that we are looking at. Apple is one company that seems to be more comfortable with the figure of billions rather than millions, as we look at their cash pile, in addition to the number of App Store downloads since it was opened to the masses, and now another "billion" milestone has been achieved – with Cupertino announcing that the iTunes Store has passed the 1 billion podcast subscription mark.
Ubergizmo , Apple Announces 1 Billion Podcast Subscriptions, Apple Announces 1 Billion Podcast Subscriptions
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