Big companies roping in mega stars to augment their brand image is nothing new. BlackBerry is doing the same with Alicia Keys and Verizon recently announced a partnership with Jennifer Lopez. According to the New York Post, Samsung wants a piece of the celebrity pie as well. The Korean manufacturer is reportedly roping in rap mogul Jay Z, who is apparently going to cost Samsung more than $20 million. This deal could see Jay Z appearing in Samsung product commercials and possibly even placing some products in his music videos and such.
Ubergizmo , Jay Z Reportedly Entering A $20 Million Partnership With Samsung, Jay Z Reportedly Entering A $20 Million Partnership With Samsung
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